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paraquedas
palestra
trekking
bike

I'm Marcelo Canabrava

Brazilian, I like sports, have a business background, and work with technology.

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And although all of these labels define me in some ways, they still seem to say very little.

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Check out my blog page to access my thoughts on multiple subjects or the work-life section below for details of my professional life beyond what LinkedIn can tell.

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Work life

With more than 10 years of experience, and over 5 working as a Product Manager, I had the opportunity to work in multiple functions such as business, digital acquisition, data analytics, and more in both B2C and B2B environments across different industries.

Business Strategy
Smart decision-making through a structured but creative problem-solving approach accounting for both quantitative and qualitative factors.
Data Analytics

From insight generation with Python and Excel to presentations that go beyond charts and tell a story.

Digital Acquisition
Have you ever 10xd sales while managing a 7-digit budget for ads and sending 80 million emails a month? If you live in Brazil, you probably received an email written by me.
Product Management
Experience in making users, stakeholders, and the team happy with smart discovery and weekly deliveries that add both continuous and disruptive value.
Data Engineering
Data travels a long way before looking good on charts. I'm happy to help from ingestion to ETL/ELT and SQL data modeling.
Leadership & Entrepreneurship
Experience with informal and formal leadership, growing a team from myself to more than 10 direct reports in multiple countries with an entrepreneurial mind.
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